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Data Security Tips for Small Businesses – They Are Priceless

If you watch the news regularly, then you will have noticed an increase in numbers with regards to cyber attacks, where criminals are attempting to extract money through phishing, ransomware and many other sophisticated techniques. Stopping these criminals is becoming near impossible, with some of the world’s biggest companies becoming targets. However, there are a number of precautions that you can take to reduce the risk of being targeted.

If you have a small business, then you should always be looking for ways to improve all of your systems and processes, to make them more secure. Here are some of the basic actions that you can take: 

Data Security Tips for Small Business Owners

Ways to protect your company valid information from data theft.
Data Security Tips to Prevent Hackers: Here are working and effective ways to protect and prevent your company’s essential information from getting into the wrong hands by understanding the law of data security.

Back up your data – By backing up your data, you are less likely to suffer from data loss. Whether you are attacked, and your data is taken from your PC, or someone accidentally deletes files, having a backup option will limit the damage. Remember that even when you think that your data is gone forever, specialist companies will be able to retrieve files for you through methods such as remote raid recovery.

Destroy paper records – If possible, refuse to print off paper records, and if you must have a paper trail, ensure a shredder destroys all records.

Strong passwords – Always create strong passwords that are not easy to guess, and which have a mixture of letters, numbers and capitals. You should never share your passwords with anyone, and you should never write down your passwords in case someone finds them.

Update software – Keeping your software updated with the latest version will help to prevent cyber attacks, so make sure that you update as soon as the relevant update is available. Invest in antivirus software to boost your PC’s defense.

Don’t use untrusted websites – Certain websites are highly prone to viruses, for example, illegal streaming websites. Avoid untrusted sites, particularly if you are making financial transactions of any kind.

Protect files and documents – For highly sensitive data files you should have added measures of security. To do this, you can set up permissions for access to a certain file, or you can password protect a document. If you are ever sharing data via email, you should use encryption tools to protect the information that you are sending.

Seek guidance – The government, as well as numerous regulators, provide online resources and advice on how to make your business more secure. You should dedicate some time in your schedule to review your current security processes and assess whether they can be improved from using the online guidance.

If you have staff working for your business, make sure that they are also following the correct data security processes, as this might mean that you need to have them undergo some training.

It might feel like a lot of work and effort, but if it can help prevent the risk of a cyber attack, it will be more than worthwhile. Use the Federal Trade Commission’s website to find out more about what your business should be doing to keep your data secure.

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Disruption Information and Communication Technology (ICT) News

The Future Of Food – Insects, Algaes, Indoor Farms & Robots

In order to feed the world population of the next 50 years, farmers will have to produce more food than what was totally produced in the past 10,000 years, according t0 Union of Concerned Scientists post.

This means that we need to approach food production and consumption from a more creative angle. New and bizarre practices are emerging, making us rethink the known boundaries of food production.

Things like indoor farming, harvesting protein from insects and getting help from seaweed to stay slim are just some of the recent trends in the food production world.

Looking at the future of food…and how to take advantage.

Future of Food - Feeding the world by leveraging technology around you.
Future of Food – Using technology to feed the world. That’s the future of food we are moving towards.

Food becomes High-Tech

The way we produce and consume food is changing with the help of technology, becoming more efficient and … strange. Some of the food practices of the future bring actual benefits in terms of resource optimization, while others are just convenient.

A few examples to pique your imagination:

  •         a restaurant that boosts the taste receptors by using audio and visual effects
  •         a device that makes cheap wine taste better by using high frequency sonic waves
  •         clever agricultural robots, that scan and kill weeds automatically
  •         fully automated grocery stores that deliver food to your doorstep
  •         an eggless egg made out of plants
  •         space exposed seeds that produce better crops

As you can see it’s all pretty ambitious and unconventional, but that’s exactly what it takes to ensure development of humanity. Following are some of the practices with the biggest potential to revolutionize our meals.

Protein from Insects

In the world of tomorrow, even protein production is getting more efficient. In most cases people get their protein from meat and eggs, which of course come from animals, but there is an alternative that requires much less space and resources while delivering much more – protein from insects.

There are already dedicated insect farms, with the largest one being in Toronto, housing more than 30 million crickets. Hundreds of crickets live in boxes called “cricket condos,” taking up less space than any livestock, but still being incredibly protein packed.

A gram of cricket holds more than twice the amount of protein of a gram of beef.

Crickets are rich on vitamins and iron, which makes them an incredibly efficient source of energy, but they are also more sustainable and easier to take care of than regular livestock.

  • They require a lot less water. If a family of four got their protein from crickets for one day a week, they would save about 1 million liters of water for the period of one year.

Preparing insects as food is also getting more clever. Ground out insect flour can be made into biscuits and all sorts of other tasty treats, completely destroying any taste concerns.

Seaweed versus over-eating

Eating fat-rich food and not gaining weight might not be just a dream any longer. Scientists claim that some types of brown seaweed can help the human body absorb parts of the fat it consumes. The seaweed contains a harmless chemical called alginate, which can be used to make dietary supplements and foods.

Specifically, the plant has the potential to reduce the amount of fat the human body digests by 75%, which in turn leads to less fat absorption.

The scientists behind the research have shared that they’ve added alginate to bread and the results are looking very promising. Even the smallest dosage added to the bread lead to a 25% drop in fat absorption!

Considering that there are about 2.1 billion people around the world that are either overweight or obese, and there 3.4 million adult deaths related to obsesity each year, we can understand that the potential of such a discovery is tremendous.

The issue is especially alarming among the youth.

The Farms of Tomorrow

Farming is not what it used to be and is now brought closer to high-tech engineering than to rural and muddy images of open fields. New practices in the field, such as vertical farming, enable us to produce better food with more efficiency and smaller environmental footprint.

Vertical farming makes use of closed spaces, where the plants are given optimal conditions in order to grow fresher and tastier. This method uses much less space than horizontal farming and relies on aqua and hydroponics, which means that the plants are grown not in soil but in special nutrient solutions. Furthermore, constant innovation from full spectrum LED grow lights manufacturers provides the edge vertical farms need in order to properly stimulate the growth and quality of the produce.

There are numerous other benefits to vertical farming:

  • it yields more produce
  • it doesn’t involve pesticides
  • saves a lot of water
  • gives purpose to abandoned building
  • can be done anywhere, in any season

Estimates are that the vertical farming market will grow to a worth of $3.88 billion by 2020.

Robots in the kitchen

Cooking is among the latest fields to be revolutionized by automation.

Just out of Shanghai there is already a restaurant operated almost entirely by robots. The waiting of tables and preparation of food are fully automated, leaving only the tiniest tasks to actual humans.

Robots are coming closer than ever to becoming usable in our daily lives.

Moley is the world’s first robotic kitchen, a cooking device beyond any other, having the ability to mimic any pre-programmed human movements with utmost accuracy. This enables the user to enjoy the cooking skills of any world famous chef with just the push of a few buttons. You can learn more about this housewife’s dream by watching this video.Robot chef that can cook amazing meals for you

In 2017 the company is hoping to release an improved version, featuring tons of cooking recipes, a dishwasher and a fridge all in one. Naturally the essence of such a product would make it quite expensive but the uses are quite appealing.

Food for Thought

Science is bringing equilibrium to the world slowly but surely, helping us fight obesity but also enabling us to feed those that are starving. Producing, distributing and consuming food is advancing, making everything more efficient and sustainable with the help of technology.

Imagining a future where we can feed everyone with tasty and organic food, with minimum efforts and maximum efficiency might not be too much of just a dream.

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Android Fans

How to unlock Samsung Galaxy S8 with Step by Step Guidelines

You’ve been waiting all year for it, right? Now, you finally have the chance to get your hands on the new Samsung Galaxy S8, but there’s one tiny problem: it’s a bit over your budget…

But this shouldn’t be such a big issue, since a lot of carriers already have it in their offers, so you decide to get it with a two-year contract. Indeed, the price is way better, but you’re also stuck with the same network for two years, which isn’t exactly the best scenario.

What happens if you want to travel and use a local SIM, in order to avoid roaming fees? Or if you find a better offer, from another carrier? It’s somehow impossible to do this things with an unlocked phone.

On the other side, nowadays you can easily unlock your Samsung Galaxy S8, using several methods, but there’s no doubt that unlocking it by code is by far the most popular option!

Yes, you can also do it by rooting your phone and flashing a custom firmware or asking your carrier to unlock your phone, but while the first requires proper technical knowledge and it’s also a bit risky, the latter can be done just after the phone is fully paid. Therefore, let’s stick to unlocking by code!

How to Unbox your Galaxy S8 phone

 

How to unlock Samsung Galaxy S8 with guidelines…

Here are the steps you need to follow:

1. Find an online code provider

Even though there are a lot of services able to offer you an unlock code for Samsung Galaxy S8, few of them are actually reliable. After some research, we’ve come across UnlockUnit.com and UnlockScope.com, which seem to be the best choices you can make right now, according to the several positive reviews they’ve received from past clients!

2. Place your order

No matter which service you pick, you will see a dropdown menu on the front page, from which you need to select your phone model – Galaxy S8, in this case – then, after clicking on Unlock Now, you will see an order form.

Here, you need to provide a few details about your phone. To be more specific, we’re talking about:

  • The IMEI: You can find it by dialing *#06# and it’s very important to provide the correct one, since it’s required for generating the unlock code.
  • The country and the name of the network on which the phone is currently locked on. Be very careful when giving this detail, as a lot of people provide the name of the network on which they’re planning to use the phone instead!
  • A valid email address: Here you will receive the unlock code, as well as additional instructions.

After completing the form with everything that’s needed, proceed to payment.

By the way, if you prefer doing this directly from your smartphone, you can also try the UnlockScope app.

3. Insert the code

Shortly after placing the order, you will receive an email with your code, alongside additional instructions, so let’s see how you can actually unlock your Samsung Galaxy S8.

Insert a SIM from an unaccepted network in your phone and wait for it to display a message like “SIM Network Unlock PIN” or similar. You will also see a special field, where you should insert the code you received, using the keyboard. After this, hit the “Unlock” button and you should get the “Unlock successful” message.

And this is pretty much it, folks! Your Galaxy S8 is now unlocked and you can use it in any network around the world, whenever you want! And this isn’t the only advantage!

With an unlocked phone, you can avoid expensive roaming fees when travelling, by using a local SIM, not to mention that you will be able to sell it quicker and for a better price!

Keeping it short, you have tons of reasons to unlock your new Samsung Galaxy S8, so why not doing it right now?

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Business Marketing Money & Finance

5 Common Sales Forecasting Mistakes You Should Avoid

Planning ahead is one of the keys to a successful business, and the only way that you can plan ahead is with an accurate sales forecast.

Your sales forecast helps you set your future budget, determine what your business can afford to spend, and manage its cash flow. If you plan on taking out a business loan to expand your operations, a sales forecast can help you calculate how large a loan payment you can afford.

However, getting an accurate sales forecast can be difficult. Avoid these five all-too-common sales forecasting mistakes to ensure that the forecast you come up with is accurate.

Common Sales Forecasting Mistakes Entrepreneurs Should Be Wary of

5 Common Sales Forecasting Mistakes You Should Avoid

Sales Forecasting Mistakes: There are lots of mistakes that are unpardonable if committed as a business owner; sales forecasting is still taking the lead among all of them.

1. Ignoring Past Results and Patterns

They say that past behavior is the best predictor of future behavior, and that adage also applies to business sales. If your business utilizes a customer relationship management (CRM) software, you should have your past sales information close at hand already. Even if it doesn’t, you can still pull up records from previous years to look at sales numbers.

Look for patterns that occur with your sales so you have an accurate idea of how they will fluctuate throughout the year. Have you noticed that sales tend to increase during a certain season, or after a particular type of marketing? Taking notice of these patterns helps you develop a more accurate forecast. It can also help you find out which types of marketing are providing the greatest return for your business.

There is only one situation where you can disregard past sales information, and that’s when your business has undergone significant changes.

2. Using Inaccurate Data

There’s no way you’re going to be able to come up with an accurate sales forecast if it relies on false data. This means that your team needs to enter data accurately every time.

When there are multiple sources of data, there can often be conflicts between sources. If this occurs, figure out what’s causing it and correct it immediately.

One of the best ways to ensure accurate data and improve sales forecasting is by having your sales team work with other team members to correct any data conflicts. Your sales team can also determine if there are any metrics that you should be tracking. Provide your sales team with a forecasting tool to help automate your data analysis and sales forecasting processes. This well help make those processes far more efficient.

Sales forecasting mistakes
Relying on inaccurate data during your sales forecast is one of the deadliest sales forecasting mistakes anyone would ever committed. Be sure of every little details you put into the report and factor everything into consideration in order to get the the right result.

3. Lack of Forecast Updates

The only constant in business is change. Your business is going to change, as will the behavior of your customers. To have an accurate sales forecast, you must consistently adjust and refine it. Many businesses make the mistake of creating a sales forecast, and then refusing to update it.

An annual, quarterly or even monthly forecast will become out of date quickly because your sales numbers are always changing. That’s why you need to adapt as you go. Use a CRM tool to track your customer’s current behaviors and buying patterns, and use that information to tweak your forecasts. The most accurate sales forecasts will be those that change in real time with any new developments for your company.

This may require more time in the short-term, but it benefits your business over the long haul. You also don’t need to commit a large amount of time every month, quarter or year to creating a new sales forecast, because you already have a forecast that you’ve been updating consistently.

4. Relying on Instincts Instead of Data

Trusting your gut should never be your strategy when it comes to sales forecasts. While there are times to use your instincts in business, it’s too easy to create an inaccurate sales forecast if you rely on emotional reactions and your feelings about what will happen in the future. Real-world data is much more trustworthy than your gut instincts for predicting future results.

Think about it as if you were investing in a company and had no emotional attachment to it. You wouldn’t invest just because the owner had a great feeling about future sales numbers. You would look at the available data.

For the best results, look at multiple data points, including historical trends and your business and sales forecasting tools, to create your forecast.

5. Forgetting That a Sales Forecast Is Only a Prediction

Remember that a sales forecast is only a prediction, which means chances are it’s going to be off by at least a small amount, if not more. If you expect a sales forecast to be completely accurate, you’re setting your sales team up for failure.

Where sales forecasting can help you is learning about your business and your customers, and then planning your future sales strategy. By analyzing your past and current numbers, it helps you decide where to commit resources in the future to get the best results. With the right approach, a sales forecast can help you reduce operating costs, increase sales and improve customer service.

It’s impossible to predict the future with 100-percent accuracy, but when you avoid these five common sales forecasting mistakes, you can maximize how effective your sales forecast is.

Josh McAllister is a freelance tech writer and business consultant based in New York. In his free time, he enjoys all things geeky and gadgetry, the outdoors, and spending time with his family. You can reach him on Twitter @josh8mcallister.

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Healthcare & Healthy Living How to Guide

Home Decor Tips: Important Factors to Consider When Decorating Homes and Repairing Roofs

Whether you need to update the appearance of your home by decorating it or repairing the roof, it is important to be prepared. For home decor, you need inspirational ideas to guide your project and roof repair should be handled by qualified professionals. Home improvement requires a variety of supplies that will enable you to carry out the job effectively.

Home Decor - Tips for Decorating Homes The Right Way

Home Decor Considerations

  • Factors that need to be considered in regards to home decor include where to shop for home appliances knowing how to select appliances and parts, accessorizing your bathroom, decorating different rooms, furniture solutions, ways to quickly improve your home, electrical supplies and hiring contractors for home improvement projects.
  • Get ready for home decor by making sure that you have the appropriate tools for each job to avoid being overwhelmed. The worn selections of furniture and styles can end up ruining your decor. This is why you need to spare enough time to think about what you want tour home to look like.
  • Giving rooms such as the kitchen living room or bedroom a worthwhile makeover requires innovative and decorative techniques that suit your lifestyle and specific needs. What may work for another person’s home may not be ideal for yours.

Transforming your Home

Owning a home gives you the chance to change one or all the rooms to suit your personality and turn them into spaces that you look forward to. People decorate their homes for various reasons such as comfort, efficiency and space utility. Regardless of why you want to embark on decorating your home, incorporating minor details in a significant transformation will yield the desired results.

Importance of Roof Repairs

Several things can cause roofing systems to deteriorate and these include poor maintenance and weather conditions. If roof repairs are not handled after the initial signs of malfunctioning, this can increase the risk of further damage to the structure and it’s interior. Such a loss is likely to cost homeowners significant sums of money over a period of time. Visit Commercial Roofing Houston TX here.

Inspecting roof systems regularly makes it possible to detect roof problems early, protect assets and maintain a secure environment for the people who occupy the building. The key objectives of roof maintenance are to find out if a roof is performing optimally, to look for any signs of deterioration or hazardous damage, to identify the need for repairs and provide roof maintenance that will give the homeowner peace of mind.

Roof Maintenance and Safety

The overall approach to roof maintenance involves inspecting the exterior and its performance, inspecting the interior to look for sings of leaks and structural damage, report the results of the inspection, implement maintenance or repairs and inform the homeowner about any unsafe conditions and potential failure of the system immediately.

Fixing a roofing system that is damaged should be a priority on your home repair list. A stable and strong roof is necessary for protecting your family as well as your valuable possessions within the home. Damage should be addressed immediately by professionals who offer roof repair services.

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Cloud Computing Technologies and Resources IoT (Internet of Things)

How Web to Print Technology is changing the face of Printing Industry

The Amazing Trend of Web to Print Technology…

Web-to-print or Web2Print, also known as remote publishing, is a rapidly growing publishing business today. One reason aiding and promoting the growth of the industry is the improve access to the internet and, the increasing IT inventions that are currently transforming the way interactions are being undertaken in the web2print industry.

Online web to print refers to the utilization of the online web-based solutions and web-to-print software to generate prints and printing-related materials. Simply put, Web-to-print is used to refer to a business model in printing where a buyer accesses a printer’s store online and makes his or her order along with a custom printing requirement, and the printer then proceeds to print the requested design after which the work is shipped to the end-user.

Modern trends in the web to print industry are becoming highly sophisticated. The mechanism and systems involved transcend the conception of the idea, creation, designs, review, production and distribution of print-based materials with the aids of web2print software online. The system brings a whole of complex and multi-facet processes in a simple way and deploys them for the users.

Web2Print – The Simplicity and Efficiency of Web to Print Technology

Web to print (web2print), also known as remote publishing, is a rapidly growing publishing business due to improve access to the internet.
Web to print (web2print), also known as remote publishing, is a rapidly growing publishing business due to improved access to the internet and availability of technological advancements in the printing industry.

Many times, depending on the materials used, the results from the web—to-print solutions are comparable to the best quality available in the print industry anywhere. It is gradually becoming one of the few most effective, quick and efficient ways through which printers and creative artists interact with customers and clients as they work on executing brilliant print jobs.

For web2print to happen, a user would need to login to an online interface that is secure, then choose a particular print product from a predesigned catalogue, after which he or she has the luxury of selecting and customising a pre-designed template by editing relevant parts of the work. The customisation can be achieved by entering custom text messages and uploading personal graphics and images. When a piece is finally accepted and approved by the user and web2print company, a delivery method is then chosen, and payment is made via a credit card.

Ultimately, Web2print will also need to incorporate an E-commerce template that will drive the business and serve as the interface to ease payments and other necessary tangible exchanges between the two business partners.

To affirm the growing acceptance of web-to-print solution, World Digital Market analysis recently reported that the industry will land 187.7 billion dollars in 2018, as against its 131.5 billion dollar value in 2013. And, with the looks of things, this will only get better.

The questions, what are the technology, the solutions and the practices that are driving the web-to-print industry?

Web and E-commerce

The web is undoubtedly the biggest technological influence that led to the development of the web-to-print format today. The web brought with it the ability of people from all around the world to connect over an internet network, and this provides immediacy. This immediacy of feedback is one of the driving factors behind web2print businesses as with other online solutions.

The web provided what traditional offline printing has been struggling to provide for a very long time; the ability for customers to get an immediate response to their inquiries and demands without having to go through the hassle of sending the design back and forth. Imagine that it typically took days, if not weeks for customers and print houses to agree to a particular design before sending it to print. And, that could as well just be the beginning of the whole mess.

With the possibilities created by these two solutions, printers saw an opportunity to cut off a lot the cumbersome processes involved in traditional business, and more importantly, increase their reach, efficiency and profits, and they took it with both hands.

Web2print software

Even though desktop publishing provided the framework for the web to print to work, a lot of input was needed from web2print software providers. These solution providers have created software that makes the administration of the web2print storefront easy. Typically, a print company buys or subscribes to web2print solution providers software which they now integrate with the company’s e-commerce site to help create a flawless operation. Development of this software was and is still very crucial to the emergence and growth of the web-to-print industry today. Some of the popular software providers for web-to-print companies include Webtoolsforprint, Red-Tie, Printsites, Aleyant, Efi, Design’N’Buy and a host of others.

Today, the speed of the trends is going crazy. There are technologies and solutions like the Google Cloud Print that connect your printer to the web. Even more, you can choose to print through your printer from anywhere across a range of devices. The limits of space and time are completely removed.

Technology trends that has changed the web to print industry prospects. A cloud based printer from Google.

CRM Softwares

Alongside the development of e-commerce and web-to-print solutions, customer’s relationship management software ranks as one of the highest contributors to the advancement of the web to print business. Customer relationship software is a class of software that is designed to help companies and businesses to manage customer data, customer interaction, automate sales, provide customer support, track leads, support vendor and partner relationships and so on.

CRM software is useful for the web to print companies in the aspect of maintaining customer to business relationships. The flexibility and adaptability of these are also redefining the trends in the industry. Some CRM software providers include Salesforce.com, Piledrive, Teamsupport, Infusionsoft and marketing 360 just to mention a few.

On-demand printing

On-demand printing is a technology that has simplified book distribution on the internet. The technology utilises information from its database to respond to book orders. The system means that it only prints the number of books that are ordered thereby eliminating the risk of wastage to a very high degree. This trend in technology encouraged printers to go into web-to-print knowing that their papers would not be wasted by just clicking to print.

Web to Print technology

Web-to-print has grown to become a very integral part of the modern-day print industry, and it will continue to grow even bigger in the coming years according to industry projections. But the industry did not grow on its own; it has been due to the development of several technological concepts that the web-to-print industry has grown to become the vibrant industry that it has become today.

The onus now falls on the modern-day printer to understand that technology does not stay stagnant. In the coming years, trends will occur, and they would revolutionize the print industry as a whole, and web2print in particular as we know it today. The wise thing will be to stay abreast of events, occurrences, and trends so that when they eventually come, one can take advantage of their impact. The ball is now in your court.

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Biz Branding & Customization Social Media

How Images Can Improve Your Social Authority In 2020

If you want to increase your brand’s exposure on the internet, social media is one way for you to go. However, catching the attention of your audience is one thing you need to know before promoting your product or service this 2017.

Speaking of attention-grabbing posts, it is one of the weaknesses that social media marketers should overcome nowadays. If you are thinking about using social media as a source of promoting your business, you might consider doing your homework or research before taking action.

Why Boosting Social Authority Means A Lot to Businesses of the 21st Century

Gaining Social Authority Using Images
Gaining Social Authority Using Images: It has been proven over and over again that the largest percentage of people hitting the BUY NOW button do so as a result of the graphical appeal of the web pages they are on. Images project the expectations of the customers and businesses in this era could take advantage of this.

If you share posts that are text-based, it is not going to be that engaging and eye-catchy to the viewers. However, adding an image would make a difference in your social media post.

Why should you add images to your social media posts?

According to Stonetemple, they’ve come up with a study of 4 million tweets that those posts with a picture has an increase in generating retweets and likes than those with no images at all. With these images, it increases the social authority of that Twitter profile. However, it does not mean that you should always put images in all of your social media posts. You can mix it with links, videos, GIFs to balance everything in your social media profile.

Furthermore, images could help you increase user engagement that leads to level up your social authority. Influence is very powerful, and it’s one of the reasons why entrepreneurs and social media marketers are successful in their campaigns.

Social media is one way that could attract your business leads. However, it is not that attractive if at least one image was not present within the post. Furthermore, there are some rules that you need to know about sharing posts with images. Make sure that the images should be relevant to the topic that you are posting. Not only that, the images should have the correct dimensions for better social media optimization.

Getting social authority could bring more targeted traffic to your brand’s website as long the images are relevant to your topic’s discussion. Images help increase page authority of a website. Just like in websites, the content is more readable, shareable and optimizes very well to gain better results and conversions.

How to Improve Social Authority of Your Brand with Images
You can use attractive images is very effective to improving the social authority any brand without breaking the bank.

What are the recommended image dimensions for posting on social media?

For each social media platform that you are in for your business, you need to follow the exact image size for better optimization. Without further ado, here are they:

Facebook – 1200 x 630px (470px minimum width)

Twitter – Any dimension will do as long it’s on a 2:1 ratio (506 x 253px is the minimum image dimension)

Instagram – For best quality in posting images, the image must be at least 1080px. For square dimensions, it must be at least 510 x 510px.

Pinterest – Any 2:3 image ratio and a minimum of 600px will do. For pins, 736 x 1000px is the optimal size.

LinkedIn – Before you post, make sure that they are of good quality and size. Sponsored updates have images with 800 x 400px, which is the optimal size.

Google+ – 426px is the minimum image dimension for sharing. The optimal size for uploading is 2048 x 2048px.

What are the free tools for designing your visual content?

Several clients worldwide are having problems in generating their visual content to make an eye-catchy post. They thought that the only way to do this is to spend money to buy photo editing software and programs like Adobe Photoshop. Without a doubt, this is the best photo editing software ever. If money is not an issue, you can buy a license for this software.

However, if you don’t have a budget to buy photo editing software or program, there are free tools you can use for visual content designing.  Without further ado, here are the free tools you can use to create beautiful and engaging designs without the need of a professional designer:

Canva

This is one of the most popular and best free platforms for designing your visual content. Several template sizes are social media-friendly, and it’s almost like the free version of Adobe Photoshop. You can even create professional infographics using their platform without the need of shelling out hundreds of dollars for outsourcing or buying Adobe Photoshop license.

Canva designs helps in creating a social authority online.

Pablo

This alternative free tool alone can make simple social media-friendly images for Facebook, Twitter, Instagram, and Pinterest. I personally use this on many occasions to design quotes and some other things.

Pablo by Buffer App Team

Online Image Editor 

Another free alternative that you can use for creating and uploading images to Facebook and other platforms. It is a bit limited in features as compared to Canva but you sure get some value there too.

Online Video Editor

Moving forward

It is not that easy and simple for social media marketers to catch the attention of their audience with just text-based posts alone. If you want to gain influence for your brand, adding images to your post is the answer. It is why images can improve your brand’s social authority.

Or what do you think it? Let’s talk in the comment section below if you have addition or any feedback contrary to using images to boost brand’s social authority.

Categories
Biz Branding & Customization Business News

How to Embark on a Digital Transformation Project

Many companies are now facing the challenge of the digital age. To succeed in the marketplace, enterprises are not only having to adapt to new technologies, but change the mindset of individuals throughout the business, which might be no easy feat.

A Digital Roadmap

While the CEO might be more than happy to embark with a digital transformation project, the mid-level management team might be less open to the new strategy. However, you must have every individual on-board to create a strong business model.

Roadmap Towards a Successful Digital Transformation Project

Digital Roadmap - Digital Transformation Project
Digital Roadmap – How to initiate a Digital Transformation Project for your company by carrying every team members along with the new technological developments. Many companies are facing the challenges of the digital age. But getting it solved has to do with the ability to identify and map out the winning strategy for the team as a whole.

A digital roadmap may therefore be the answer you have been looking for, as it will clearly map out a plan of action for the whole team. By creating digital transformation targets, employees will view the strategy as more of a deadline, allowing them to gradually embrace a new digital age and, therefore, a more technological mindset.

Twenty years or so ago, some companies could not fathom why they would require a website, especially if their business was doing well and they had a strong media team. Nowadays, you would become suspicious of a company if you failed to create a website. So, in five to ten years’ time, others might become suspicious of a company if they do not have a digital strategy.

Gather Evidence

Before you run away with a digital transformation strategy, take a step back to assess where your company is at right now.

The best way to do so is to ask yourself the following questions:

  • What are the company’s digital strengths or weaknesses?
  • What are my direct and indirect competitors doing that my company is not?
  • What technological advancements can we expect in the future?
  • What would the customer like?

It is time to do-away with traditional modes of communication and start looking at ways to communicate with potential customers on a digital platform. Remember, audiences are now more active than they ever have been, so they will not accept information at face value anymore. For example, they would much rather make an informed decision on a service by reading a review over picking up a paper brochure. You must adapt to the changes in your industry or it really will change without you.

Create Company Objectives

Digital transformation should work for your company, not the other way around. You must therefore identify your company objectives, if you haven’t already, to create a new business model that will drive an enterprise into the future.

For example, if you run a coffee shop, you should consider offering customers with free Wi-Fi to encourage footfall. Not offering mobile payments? Well, that could result in a lot of customers walking out the door and heading to a competitor who does.

You must identify the customers’ needs and the benefit the changes will have on a business. Once you have done so, it will be easier to promote the objective and outcome to stakeholders. All that will be left to do is test the strategy before pushing it out on a permanent basis. Speak to Bizagi to help you get started.

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Gizmos

Gaming Gadgets You Should Keep Your Eyes On in 2017

Video games like Resident Evil 7 Biohazard and For Honor has hit the gaming ground the hard way. Now, this criterion clicks the mind of typical gamer that they should have upgraded gaming gadgets so that they can enrich their gaming skills to the A+ level.

Now at this stage, it has become a difficult task to go for a perfect gaming device.“There is always something new and exciting going on in the world of gaming”. But we have an agenda to stabilize your choice through this write-up. A gamer might elect the following gaming conveniences;

  • Mice
  • Keyboards
  • Headsets
  • VR Headsets

Before considering one of the above-mentioned appliances, take a brief overview and make a solid decision.

Top Gaming Gadgets You Can’t Afford to Keep Your Eyes Off in 2017

Gaming Mice

A mouse is the most important part of a PC because without it the working efficiency goes infected. An ordinary mouse can help you out only in office and for this reason playing high definition games, we should have a gaming mouse which will definitely put us on the hilarious gaming sessions.

We may meet with RPG, FPS, RTS, MOBA, etc games and to deal with such activities, an all-purpose gaming mouse can help us out to increase the winning ratio 80 to 90 percent.

“Gaming mice are built specifically for gamers. They come in many shapes, sizes, prices, and qualities, so it’s important you know what to look for” – WikiHow

We examined a lot that RTS (Real-time strategic) and FPS (First Person Shooter) mice are used more frequently. The games like Company of Heroes, Supreme Commander, Age of Empires etc are supported by RTS mice, for example, Razer DeathAdder Elite, Razer Krait, Razer Naga Molten so on. On the contrary, if you are playing OverWatch, Left 4 Dead 2 and so on which are FPS games, we should have Corsair M65, Logitech G502 and so on.

Gaming Keyboard

I personally feel that if I am on the track of tricking PC games, I must have all the credentials to maximize my winning percentage. Because almost 1.2 billion people of the total population of the world are gamers and with such numbers competition is getting higher. This interlinks us to afford the best gaming gadgets and keyboards can never be forgotten in this regard.

The best gaming keyboard would definitely comprise following features;

  • Clickity keypads
  • Wrist-rest
  • Illuminating switches
  • Anti-ghosting effect
  • Customizable keys
  • Macro Keys

Careful selection of a gaming keyboard will meet you with all the above-mentioned features and such a keyboard will set you on the victorious roads. The Razer BlackWidow Chroma, Saitek Mad Catz S.T.R.I.K.E 7 and so on are some well-known gaming keyboard, yes, of course, these are elected as they fulfill the up stated characteristics.

Gaming Headsets

The gaming headsets are ones which enable you to listen to the even diminutive in-game murmuring of enemies. The noise-canceling feature hands over such functionality. Through this feature, we can enjoy the smooth hearing without intervening of noise. According to a gaming cans analyst;

“As gaming headset are the most important gaming peripherals out there so you cannot pretermit anything regarding its sound quality or microphone quality or even surround sound quality” – Gaming Headsets.

The gaming headset might occupy the attributes/specs like;

  • Portability
  • Wearing Comfortability
  • Durability
  • Noise-Cancellation
  • Microphone

For example, Logitech G933 gets preference over SteelSeries Siberia 800 for the multiple reasons. G933 is more comfortable and stylish than Siberia 800. The Dolby 7.1 and DTS surround system in G933 gives you a flexible interpretation when you would be able to tweak the desired channel while it is connected to your PC. On the contrary, Siberia 800 has only Dolby Surround 7.1 system. The Microphone in G933 produce clear sound on the other end whilst Siberia 800 adds a little change in the voice but still, the retractable Microphone takes good care of our comfortability.

The comfortable foam inside ear cushions and headband has staggered the quality of long dressing. You can amuse the prolong gaming sessions without having the feelings of panic moments.

VR  Headsets

The fundamental technology used in VR Headsets is Virtual Reality. The main purpose of VR Headsets is to prevent the eyes from the glare of rays emerging from gaming consoles and submerge a gamer into the game as if he is the actual part of that particular session.

“VR is a fascinating way to put you somewhere else through the power of technology” – PCmag

We might interact with two different genres of VR headsets;

  • Mobile
  • Tethered

The Mobile VRs are used for smartphones like iPhone, Samsung Galaxy S-series. These are smaller in size and are available at affordable prices. The Tethered ones are more pricey than Mobile and can only be used for the gaming PCs.

Verdict

We tried our best to uncover all the facts related to the gaming peripherals like keyboards, headsets, VR headsets, and Mice but still, you have any queries or other gaming gadgets suggestions, feel free to use the comment section. Yeah, we’ll pay a due attention to whatever your suggestion would be.