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Social Media Video Sharing

Driving Traffic to Your Website; 3 Underused Social Media Platforms That WORKS Like Magic!

You know what SEO keywords are and how they work. You know that overusing a keyword can cause your post to look repetitious and elementary. You know social media can greatly impact the traffic a website gets. But do you know, in depth, how to best utilize these social media forms? It is more than posting a link and having members of the internet audience click on it. It is time to delve deeper into what works for driving traffic to your website using social media.

3 Underused Social Media Platforms that Works in Driving Traffic


 

Driving traffic via social media

YouTube impacts in driving traffic

YouTube is an immensely popular website, but can it be used for gaining more traffic to your site? An interesting thought. Not usually categorized as “social media,” YouTube can be a useful tool in driving more traffic to your website.

Google uses SEO keywords in a complex algorithm of words and signals. YouTube does the same thing, just not to Google’s extent. When uploading an advertorial video or informational video to YouTube it is obvious you want one thing, for people to watch it. There are hundreds of people uploading videos at any given moment. What is going to make your video stand out? Here are some of the top ways to “code” your video in order to gain hits and in turn website traffic.

YouTube’s algorithm involves:

  • How many likes and dislikes are on the video
  • How long each viewer watches the video for
  • Tags and tags in the description
  • Number of comments
  • Who subscribes after watching the video

Creating a video that utilizes YouTube’s unique signals and creating a link in the description to your website as well as embedding the video on the website itself will lead to higher traffic.

Pinterest is a winner for driving traffic that sticks! 

This is another site that is not quite “social media,” but that should not be ignored entirely either. Pinterest is an up-and-coming way to reach articles through links from the photos and images the user’s search pulls up. As with YouTube, post-ers should keep a few things in mind that are special to Pinterest and will drive traffic to their website or blog.

  • Why should someone Pin your post?
  • Use your Boards to your advantage
  • Always, always use images when creating a post, a picture of text will not draw anyone in
  • Creating a contest on your blog will increase traffic, not something Pinterest is usually for but as with Instagram, people will “re-pin” or “re-post” if there is something in it for them
  • Engage on Pinterest, if you are not interacting with other users your blog will become stagnant and therefore useless

Business owners as well as website owners may not see Pinterest as a way to market and drive traffic towards their respective blogs and sites because of the stereotypes society has created regarding Pinterest. It is not all wedding, fashion, and cooking. As of late, new, important, newsworthy Pins have been increasing, making Pinterest an interesting and effective way to gain a following.

Twitter shouldn’t be left behind in traffic generation

How to use Twitter Hashtag to promote your brand on social media

Lastly, we come to Twitter. Most companies have jumped on the Twitter bandwagon, so to speak, they have created their Twitter profiles and have begun gathering a following. The thing that is similar between Twitter, Pinterest, and YouTube is that most websites fail to use these popular modes of communication. Using Twitter to gain website traffic is not the first thought an SEO expert would think. Twitter has a reputation of being superficial and not taken seriously, but it’s time to disprove those thoughts.

When creating a tweet to essentially “market” your business or your website, it is easy to create a lengthy definition of a product with links and exclamation points and loud, all-capital phrases. Don’t do this. Use simple language and make the tweet short and sweet. Anything under 100 characters will be read more than a long, verbose and let’s face it, useless tweet.

Do not be afraid of the hashtag. Create a hashtag that relates to your business and in every tweet, use it! This allows twitter users who want to know more about you, your website, and your company to type in or click on said hashtag and read everything you have tweeted as well as reach your twitter profile and in turn your website.

While these may not seem like the typical ways of driving traffic to your website, they are effective. Oftentimes instead of coming up with a time-consuming plan to gain viewers, the simplest solution can be right in front of you. Use the resources that are available to you.

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News

Top Wii Games of 2014 That Are Addictive: They are Tempting!

Nintendo Wii has been one of the best consoles in the market which has some of the best introduced for its players. After being attached to Wii for 7 years, finally Nintendo is all set to launch its latest version with Nintendo Wii U and this makes it a perfect occasion to look back and see what games were the best in its final year, which is 2014. Wii has always been considered the revolutionary console allowing both the developers and the first time gamers to get introduced to the era of gaming. Here are some top games that were played by people to enjoy their free time in a virtual world of perfection.

Top Wii Games of 2014

Top Wii Games of 2014 That You Can’t Afford Not To Play: You Can’t Just Do Without Them

The Legend of Zelda: Twilight Princess

Top Wii game 2014

This is Wii’s exclusive game and also one of the reasons why many people buy Nintendo over Microsoft or Sony. This game is highly popular because of its amazing graphics and side objectives that keep you suitably engrossed in the game. With the interesting new techniques to kill enemies, the interest level only increases. You are able to control the weapons better which makes the kills easy and faster.

Just Dance

Top Wii game 2014

This one features 45 tracks for different kinds of genres. There are also new options like cardio and some popular artists like Katy Perry and LMFAO. When you finally catch on the advancing moves, the background starts to change which makes for a dynamic arcade environment. If you seek a game for workout then this one will be a good option for you.

Lego Pirates of the Caribbean

Top Wii game 2014

The kids will love this one as there are about 70 characters and 20 levels. You can change the character as per your mood and make your game look different every time. This game is seriously engaging because of all the Lego treats that need to be found and also the secrets. The cut scenes are also fun as the kids love watching little snippets between the games.

Super Mario Galaxy 2

Top Wii games 2014

Mario has been a legendary game and is the first one that we all play as we get introduced to the world of gaming. Nintendo Wii is no exception and is incomplete without the Mario games composition that it holds in its repository. Mario has to save the princess again by jumping from one galaxy to another and collecting stars along the way. There are new power ups in this version and of course the previous ones. The graphics are superb and characters have been created very nicely.

Call of Duty: Modern Warfare

Top Wii games 2014

If you are an action game lover, COD is your go to game. This game is known for its fast paced combat and several new modes that keep the action going. There is also co-op mode available for 2 people to enjoy this game which means that you can play with a friend and double the fun. There are 16 objective missions and special ops survival mode for the players to enjoy.

Resident Evil: the Dark side Chronicles

Top Wii games 2014

 

The latest rendition of Resident Evil comes back with Leon Kennedy from RE 4 and Claire Redfield. This new version comes with new set of plot twists that will keep the gamers buried in the console. The veterans of resident evil, although, may not enjoy the hand camera movement which is very distracting. Overall it’s a good game, fun and engaging.

World of Goo

Top Wii games 2014

The name may sound a little weird but it does challenge your mind as well as your gaming skills. This game is physics based puzzle that includes moving around the balls of goo to create structures. The only problem with this game is that they only have 48 levels which make for a very short game play.

Rock Band 3

Top Wii games 2014

This version of Rock Band will bring you latent rock star to life. You can either play this game locally or even connect with other online players for more action. With the help of this game, you can actually build some real skills to play instruments even if you have no experience at all.  Overall, this version of Rock Band is fun and interesting to play with your friends and make some real music.

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Business Cloud Computing Technologies and Resources

How to Improve Efficiency Without Breaking the Bank

Efficiency isn’t something that every business has a problem with, especially in the modern era with so many gadgets and systems in place designed to make the working day much simpler for employees to keep them both happy and producing their best work on behalf of the company. If you can keep people working to the best of their abilities, giving them everything they need in order to not only be more productive, but to maintain the high standards; then you’re on your way to becoming a highly successful company with some of the best staff in the industry.Improve effieciency

Simple techniques to improve efficiency, productivity, and morale of employees


Admittedly not every business can afford to bow to every request from members of staff for new equipment or the latest software, but just giving them enough to improve efficiency, productivity and morale – three of the most important things within any company – is likely to be enough. The question is, how do you do that?

To some the answer is simple – throw money at it in the form of the latest devices, equipment and software and people will be so grateful that they’ll want to stay after their shift ends, (which isn’t necessarily true of course). To others, the answer is less clear cut and even if it was that easy, they don’t have the money to be spending on new computers for the whole office. Instead, they look into systems and software that will make their working lives simpler.

One such example is to invest in the kind of IT service management solutions offered by SysAid.com which is designed to help administrators to organize their working day. When staff encounter problems with their computers they often email or phone those tasked with resolving the issues and asking for help. However, in a busy office this can take hours and reduces efficiency and productivity. By implementing service management software, however, the technicians are able to receive ‘tickets’ from those affected and they can then organize them according to the time they were received or according to the priority of the task so that the problem can be resolved as quickly as possible either in person or by sending an email or making a call to the person explaining how to resolve it, ensuring that the person is able to get back to work with the minimum amount of downtime possible.

Another example is in the form of cloud computing which enables employees to work either remotely or on another device through the use of an account which means they no longer have to be in the office or via a USB drive. When people currently leave the office for a course or meeting, they are producing nothing whatsoever and downtime is never good for a business, especially if they’re unable to reply to emails. Thanks to Wi-Fi and other forms of mobile Internet, people are now able to work from anywhere including the train or a hotel room, by logging in to their files “in the cloud” and continue with their workload which helps to get the work done and avoid missing important deadlines. They can even work from home if they wish without having to remember to take CDs or USBs home with them each night.

Service management and cloud computing are just two modern examples – there are tons of other packages out there and none of them will require significant expenses in the form of new machines or operating systems which will bring the office to a halt for a few days. Some are as simple as registering online (in the form of cloud systems like Google Drive or Dropbox), while others may require some training in the early stages but they will be able to continue with their work in the meantime.

Efficiency is something that is relatively easy to improve, as you can see. With a few simple installations and some training, people are able to do more work without feeling as though they’ve put in hours of extra time. The key to improving efficiency, productivity and morale is quite simple – make life simple. By taking away time consuming tasks and replacing them with systems, people are able to get on with the important jobs. Similarly, by bringing in things that will improve morale – such as office pool tables, weekly breakfast meetings or regular post-work drinks – your staff will look forward to arriving at work each day rather than counting down the hours until home time on Friday.

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News

Apple Watch, Apple Pay, iOS 8 and U2 gift Album debut alongside the iPhone 6

It’s no more news, the long awaited Apple iPhone 6 and iPhone 6 Plus has finally announced at the Flint center in Cupertino on Tuesday. Even though the star of the show is the iPhone 6 receiving most of the buzz of the moment, Apple came out with a handful of other great products you would have love to lay your hands on. I will quickly go through them and you would find yourself lost in the luxury of the new Apple inventions.

Other Apple Products that Buzzed alongside the iPhone 6

Apple Watch

When Apple’s CEO Tim Cook was announcing the iPhone 6, he chose a slogan referring to the device as “the Biggest Advancement in iPhone History.” Apple watch also graced its own slogan as “Apple’s Most Personal Device Ever.”

Many people knew Apple was going to announce a wearable watch device, but we have been expecting it to be called Apple iWatch, what a disappointment huh! but it really isn’t because the Apple watch packs great features that will let you wailing “what a wonderful world.”

Don’t be anxious because the gadget isn’t coming to market anytime this year, but Apple promised its going to be one of the first you lay your hands on early 2015, the US market would be the first to get the watch device starting from $349.

The wearable device which is Apple’s first will come in two sizes (38mm and 42mm), and in three collections the company called; Apple Watch, Apple Watch Sport and Apple Watch Edition and with six different bands, some in multiple color options.

The new Apple Watch

Apple watch debut with Retina-quality touchscreen displays (laminated with crystal sapphire), a digital crown dial, infrared LEDs and photo diodes which is able to take your pulse dishing you out the data, Apple referred to this new product as “comprehensive health and fitness device.

Running on a brand-new S1 processor, and equipped with a gyro-accelerometer, the Apple watch can piggyback off your phone’s Wi-Fi and GPS. The watch offers accurate synchronized time, to plus or minus 50 milliseconds, able to automatically switch to your local time zone when you travel.

The Cupertino giant has included NFC on the watch just like it is on the iPhone 6 and it has the ability to make mobile payment and also act as a digital key to open a smart lock on home front door. Other home-automaton features such as thermostat could also be accessed using the wireless connection on your iPhone as conduit.

The iWatch will only be compatible with the most recent Apple iPhones; iPhone 6 Plus, iPhone 6, iPhone 5S, iPhone 5C, and iPhone 5 which will be a point of consideration for people who will like to have the device.

The Apple watch will be competing a number of wearables already release or announced such as; Samsung’s Gear Live and Gear S, Motorola’s Moto 360, Sony’s Smartwatch 2, and LG’s G Watch and G Watch R.

CNET Review engineers got hands on the new Apple Watch, you can read further. Also a colleagues at Tech Crunch delve comprehensively into the watch properties, see it here

Apple Pay

Besides the iPhone 6 and the Apple Watch, Apple also announced its new payment technology service “Apple Pay“.

Apple Pay will be coming as an update on the iOS 8 in October, but it receives its buzz of the moment at the event, as it is completely a new free product from the Cupertino based company.

The new Apple Pay product was described as a new category of service that will transform mobile payments with easy, secure, and private way to pay. The service works with the new iPhone 6 and iPhone 6 Plus through the NFC antenna design. Setting up the Apple pay won’t be a struggle to enable hundreds of millions user add their credit and debit card on file from their iTunes Store account.

Apple Pay will also be available on the new Apple Watch which allows the service to be extended to over 200 million iPhone 5, iPhone 5C, iPhone 5S users worldwide. The company claim to have made this technology to further enable security and privacy on payment systems. Apple’s senior vice president of Internet Software and Services Eddy Cue said “Cashiers won’t be able to see your name, security code, and credit card number when using the Apple Pay in stores, restaurants or other places helping to reduce potential fraud and identity theft. Apple won’t collect your purchase history, so we are not interested in knowing what you bought, where you bought it and how much you paid”

Eddy never forgot to solve the puzzle “what if my phone got lost or stolen?” He said you can use Find My Phone to quickly suspend payments from the device.

So far according to the announcement at the Flint Center event, Visa, MasterCard and American Express cards from different banks including; Bank of America, Chase Citi, American Express, and Well Fargo will support Apple Pay as Navy Federal, Barclaycard, US Bank and USAA to follow.

The new Apple Pay technology will be available in 220, 000 stores that accept contactless payments of the fact, Apple retail stores being the first, Bloomingdale’s, Babies R Us, Duane Reade, McDonalds, Macy’s, Nike Petco, Toys R Us, Staples, Unleashed, Subway, Walt Disney Parks, Walgreens and Whole Foods alongside online stores and various apps that offers sales of goods. Apple unveiled several apps including; Uber, Tickets.com, Target, Starbucks, Sephora, Panera Bread, OpenTable, MLB.com, Instacart, and Groupon on its website.

Apple iOS 8

First announced in June and subsequently seeded to developers at the WWDC 2014, finally we have seen the finishing touches and updates implemented, including new games that take advantage of the powerful gaming engine. iOS 8 will be available to update on your current devices (iPhone, iPad, iPod touch) free on September 17, you only pay for data anyway.

The new OS delivers a simple, faster and more intuitive user experience with new Photo features, Messages, predictive text for Apple’s QuickType keyboard, and family sharing. It also includes the new Health app, dishing out to you clear overview of your health and fitness data together with the iCloud Drive so you could store and access your files from anywhere.

Apple’s senior vice president of Software and Engineering Craig Federighi while introducing the new iOS said “the new software will offer new ways to use your iPhone, iPad or iPod touch” “it also create creates an outstanding avenue for developers to come up with amazing new apps like never before.”

Apple/U2 Album for iTunes Store Customers

U2/Apple free iTune gift

Apple brought U2 to perform on 9th September at the Flint center where they jointly announced that the new legendary rock album “Songs of Innocence” will be a gift to Apple iTunes Store customers around the world until October 13.

This move gave the album a title “the largest album release ever” with over half a billion copies distributed. The U2’s new album features 11 songs and includes their earliest hits from the 70’s rock and punk rock to early 80’s electronica and soul. If you have got an iTune account, a gift is waiting for you till October 13 when you will no longer be able to claim it.

I’d like to read your comments below…hit me up.

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Apple iOS

Its Official, Apple iPhone 6 finally announced, meet the new smart Beast

After the tunnel comes the light; after a long while rumor, the much awaited Apple 2014 smartphone flagship is finally out, the iPhone 6 and the iPhone 6 Plus.

It has been an interesting moment at Cupertino today as Apple CEO Tim Cook officially announced the new iPhone 6 Plus with its 5.5-inch screen, alongside the same long rumored 4.7-inch model. If you are much of a geek, you might not see something new about the new sleeky gadget, but all the same, Apple has successfully set into motion other phablets out there. As the event moves ahead, here is what we have gotten so far.

When announcing, the CEO called the iPhone 6, “biggest advancement in the history of iPhone”

The device debut with a next generation Retina HD display which uses ion-strength glass, different from the sapphire screen we got in rumors, the glass is an improved polarized, IPS liquid crystallized and an ultra-thin back-light. Just as predicted, the iPhone 6 has a 1335 x 750 pixel display measuring 4.7 inches across and has a 326ppi, a whopping 38% more pixel than the junior boy iPhone 5S. More so, it is 6.8mm thick, thinner than the 7.6mm on the predecessor.

It features, the new Apple’s A8 processor, a second generation 64-bit processor which is 25 percent faster than the last year debut and 50 percent boost in graphics performance. According to the CEO, the iPhone 6 offers 50 hours battery life for audio playback, 11 hour for video and also for Wi-Fi browsing, 10 hours on LTE browsing, and up to 10 days when you just put it on standby. A new M8 co-processor with barometer has been included for tracking elevation movements, like the number of stairs you have climbed.

You thought I forgot the camera, no; it is a brand new 8-megapixel iSight camera with image stabilization (digital) improved face detection etc.

The Smartphone will start its market debut on September 19, but pre-order will start on September 12. Gareth got its hands on the device and made a full review on Tech Radar, check it here. Likewise Chris at BGR delves more into it in detail.

As we await pre-order, Apple has refused to produce the 32GB model, maybe the CEO will explain why later, but the company has added a 128GB model which could help you way more on movies. In view of this, the iPhone 6 will cost $199 while the iPhone 6 Plus will be made available at $299, $399, and $499 for the 16GB, 64GB and 128GB respectively with a 2 year contract with your favorite carrier. The predecessor, iPhone 5S, is now available at $99 on contract.

I hope the newly announced Apple Beasts will enter the African market soon, Apple fans in Africa should get ready in a matter of months.

Editor Update!!!

Our editorial team head, Olukunle Moses, yesterday took a deeper view on the two new Apple iPhones; iPhone 6 and iPhone 6 Plus, and provided the complimentary review with slideshow to better give you an idea of what the new Apple Beasts looks like.

Check the post and comment in the box below about your reaction.

Thanks, Olawale.

Categories
News

10 Things You Think You Know about Online Gaming Which You Don’t Know!

Online gaming has seen an explosion of popularity in 2012 with recent studies showing the worldwide gaming community progress at 217 million people till date, and it is believed to rise above that level as time goes on.

So what is it that has us so hooked, who is gaming and what can we expect to see in the future?

Some of the hidden facts about online gaming

Mobile and online gaming future and present

1. Sudden Surge in the Population of Gamers

It is predicted that by 2014, over half of social network users will play social games online and mobile gaming has seen a massive increase with the rise of the Smartphone owners.  No longer is gaming confined to the cliché of the antisocial console addict, gaming is portable, sharable and on every online device we own.

2. Even Girls are now Gaming Addicts

With that new found freedom a brand new audience has emerged; the percentage (%) of female gamers, for example, has increased to 42 percent and the median age of gamers has increased to 37. Developers have found a game to appeal to everyone from simpler games played via social media networks and mobile phone devices to the downloadable delivery and free-to-play genre of the more traditional platform, fighting or fantasy gaming.

3. Internet Gambling is topping the List

Internet casinos are on the forefront of technological advancement and follow right behind movement in technological change. Free games are widely available online and the integration between online gaming companies and large social networks is expected to grow with expectations that internet gambling will naturally evolve into more social platforms and also enter into the social network app market on a larger scale. For free casino games you can enter here.

4. Women are not excluded in the Number

Think video games are the domain of the teenage boy? You can turn that stereotype upside down as women aged 18 years takes part more than boys of 17 years and more.

5. Most Gamers Play on Portable Devices

People who may not have been attracted to the more traditional console games have been rapt with downloadable games like Rovio’s Angry Birds, as well as strategy and educational games such as Candy Crush Saga and 4 pics 1 word. And according to statistics, 55% of these gamers make use of portable devices.

6. Online Gaming Portals has been Experiencing a Big Growth

Online gaming sites enjoy a year-on-year growth of 17 percent. The average number of online gamer opens a gaming site at least nine times a month and 1 out of 4 Internet users are online game players.

7. Online Gamers Account For 19% of the Whole Gaming Traffic

The puzzle/card/trivia style of games makes up 47 percent of computer-based gaming.  Role-playing games accounted for 32 percent of computer based games. World of Warcraft — an MMORPG (Massively multiplayer online role-playing game) — has six titles on the list of the top 20 best-selling computer games and 44% of World of Warcraft players are Female.

8. Online Gaming is somehow divided equally Between Genders

How many jokes exist about the rise of the Call of Duty/FIFA (and similar) widow?  The gender stereotype appears to be a myth with online gaming as statistics show that online gaming is somehow divided equally between genders, at 42 percent for female players and 58 percent for male players.

9. By 2015, You’ll Be Amazed

The market value of the global gaming industry is expected to be worth more than $110 billion in 2015.

10. New game developers hit the iPhone daily

Over 50 new games are released on iPhone daily. That’s outrageously huge, huh? The figure keeps tripping at a massive rate.

Are there other online gaming facts you know that we have not been able to cover here, you are free to share them in the comment section.