Categories
Healthcare & Healthy Living

Surveillance System: Finding the Right CCTV Cameras for your Home

Closed-circuit television, or CCTV, cameras produce either still or video images for surveillance. That’s something just about anyone who watches crime shows would know, but how does one go about choosing a surveillance camera for a home? These systems are complex, but not difficult to master.

Types of CCTV cameras available

Cameras can be analog or digital. It is critical to know the difference because they use different types of storage medium.

Surveillance IP camera, also known as CCTV system camera

Analog 

Analog systems record straight to videotape. Stores with this form of surveillance record at a very slow speed. That is what turns a 3-hour tape into 24-hour storage. The recording speed allows the camera to capture four frames per second. Time moves faster than most people realize, though. In one second, a person can walk into the frame and disappear by the time the camera snaps the next image.

Digital 

Digital feeds do not store on a videotape. These systems send a signal directly to a computer. Compression of the signal minimizes storage space. The amount of compression depends on the complexity of the device. A standard digital camera uses a compression ratio of 5:1, but DVD quality devices will compress even further.

There are drawbacks to both forms of technology. With analog devices, you must worry about tape storage or use non-analog media. The standard-definition digital video cameras offer poor image quality too. The maximum pixel resolution runs around 320,000. The alternative is to purchase a multi-megapixel IP-based device that provides better quality images. Uncompressed digital recordings also take up massive amounts of storage space. These cameras often work with motion detection sensors to cut back on the amount of necessary free space.

Network cameras

A network camera, sometimes called IP cameras, can be either analog or digital but offer an embedded video service with an IP address for streaming. Once streamed, the image can be manually monitored or recorded on a computer. Network systems are inexpensive surveillance solutions because they require only a network camera, cabling, and a PC. There is a question about the quality, but if the price is an issue than a network system is the most cost-effective approach.

How to choose a CCTV (Surveillance) security system

The process of purchasing and setting up CCTV cameras starts when you evaluate your security needs. Consider how tightly defined you need the images, for example. Should the system be wireless or are you willing to install cabling? Are the cameras strictly for indoors or will they be outside too?

Select the camera system that most suits your situation. For indoor/outdoor use, a standard wired color camera will work. They have IR cut-filters for night vision and offer a variety of connection ports. The drawback is they will require video extension cables to set up.

The alternative is an IP network camera that connects to a router. IP cameras provide access to remote areas over the Internet. This means you can see what is going on using a smartphone, laptop or tablet computer even when you’re on the go.

If in doubt, have a security company come and evaluate your home or business. They can set up the equipment that suits your needs and fits your budget.

Categories
Apple iOS Information and Communication Technology (ICT) News

The next iPhone may include a fingerprint security system

Since most smartphone has become more or less like a personal assistant, you have the biggest reason to optimize your mobile with the best security you can. Most cell phone makers are trying to get you the best on security. Some phone makers will allow you to create a security pass code, In the latest series of the BlackBerry OS, your BlackBerry ID is require  as pass before you can login to your device at every startup, a friend uses the Android Samsung Galaxy Pocket, there you will connect a pattern via dots you created before gaining access. Security on smartphone is becoming a big issue.

You know Apple always tends to come out with the best ahead of others on its technologies, I have a 4 digit pin which I uses in unlocking my iPad, but according to the latest report, Apple may release a biometric scan security system on the next iPhone to prevent stalkers from gaining access to you.

Categories
Operating System (Computer or Mobile) Windows 8

Experts reviews for new Acer Iconia W3 windows 8 tablet

Finally the first 8.1 inches Windows 8 based tablet – Acer Iconia W3 is launched in the market. With this, the beginning of new category small size Windows based tablets is seen. Last year when Windows 8 was launched it simply inspired a number of PC players to experiment on different hardware designs, however, most of them were seen focusing on the devices that belonged to 10 inches tablet category. The Iconia W3 falls into the category of small tablets, which is dominated by devices like Nexus 7 and iPad mini.

In terms of performance and features, this newly launched device seems to be promising. Well, let’s check some of its important features in an expert point of view in the following paragraphs.

Also Read: Apple iPad mini Vs Google Nexus 7

Acer Iconia W3 Specifications


Acer Iconia W3 with keyboard

Acer Iconia W3: The Hardware

The Iconia W3 device features 8.1 inches WXGA LED display with 1280 by 800 pixel resolution backed by a Dual core Intel Atom 1.5GHz Z2760 processor along with the Intel Graphics Media Accelerator carrying 2GB RAM. The storage space is of 32GH, however, the moment you turn it on for the very first time, the usable memory is somewhere close to 8GB, which means you need to buy additional 32GB Micros SB card to increase the memory. Then you will find a Micro USB port, which helps in connecting the device with your PC to transfer your data without any hassle. The Micro HDMI port in it simply helps in connecting to your audio or video systems to enjoy a perfect entertainment or help you for other purposes. Talking about the power, you have the battery backup up to 6 hours. One flaw, which is noticed by the experts, is that this device has poor viewing angles, which can dismay many of the users.

Acer Iconia W3: The software

The Acer Iconia runs on Windows 8 Professional version, which gives the users the ability run all the new breed Win 8 applications and try out the legacy versions. The users can very easily install things like Stream, Call of Duty Black, Startcraft 2 and OPS along with a number of other big stuff. Though it doesn’t carry a dedicated graphics cards, which means you will not be able to run AAA titles at high quality, but for RTS based or other smaller games can run smoothly. This therefore helps in handling the PC to manage different shaders and particle effects. The other pre-installed applications, which Acer has incorporated, are Spotify, Netflix Encyclopedia Britannica, Kindle, Skype and TuneIn Radio that are important for any level user.

The Windows 8 in this device simply makes the overall environment very much pleasant and dynamic, hence when you install different applications, you can really have a good user experience, which is not the case over iOS or Android based devices. The Windows 8 store is known to have loads of content hence you can find more news apps like Nook, RSS Reading apps and Pulse for the users. You can find loads of games and several other things, which gives an extra edge to Iconia W3 device, thus attracting both users and developers towards it. So whether you are an engineer or a software developer, you can run anything and everything (right from Auto cad to Adobe) over it and carry out a wide range of task over this device.

Read: Windows 8 Start Screen delays? Here’s How to Skip and Boot Directly to the Desktop

Connectivity

The Iconia is armed with Broadcom WLAN module; which supports the WLAN standards 802.11 B/G/N. You can find a Bluetooth 4.0 chip in it, which is smartly integrated in the device, but Iconia W3 fails to have 3G and not even the LTE module. At the same time, there is no high level versions of the tablet with similar kinds of features found in W3 are seen in the market either. As the tablet runs on Windows 8, you have the option of using the mobile internet via the external UMTS stick; whereas the GPS module is not seen integrated at the moment.

Cameras and other accessories

The Iconia W3 comes up with two cameras and both of these have the resolution of 2MP. Using any of the cameras, you can easily record okay quality videos and capture images with a resolution up to 1920 by 1080 pixels. As per experts, the cameras do not record high quality pictures and hence you may find blurry and pale kind of images. As far as the accessories are concerned, you will find some manuals, quick start guide, micro USB, adaptor, Windows 8 recovery DVD, power supply unit and of course an accessory keyword, which measures 11.25 inches. The discrepancy seen in sizes though helps in typing comfortably but at the same time it appears mismatched and clunky.

Acer Iconia W3 Slideshows

 

Acer Iconia W3 back view showing the docked part Acer Iconia W3 side attachmentAcer Iconia W3 displaying appAcer Iconia W3 front view with screen displayAcer Iconia W3 right side

 

 

 

 

 

<<Click on each image to see larger version>>

Final word

Acer Iconia W3 is available currently at a cost of 379 dollars, which makes it a cheaper tablet in this sector. So, will the Acer Iconia W3 would dominate the market is a big question, which only time will suggest.

Allie is a writer blogger. She loves writing, travelling and reading books. She contributes to punchh

Categories
Green Energy How to Guide Information and Communication Technology (ICT)

3 Ways to Recycle Office Supplies and Cut Down on Waste

Offices, much like many other businesses, are currently feeling the pressure to go green. Finding ways to become more eco-friendly, whether it’s in our day-to-day lives or in business, is one of the more useful cultural movements we’ve seen, so the fact that many people are jumping on the bandwagon is a positive thing. Installing energy-efficient power strips, motion-sensored lighting, and low-flow faucets are a great place to start. When it comes to the supplies we use, though – whether it’s printer ink or the paper it’s applied to – we’ve got to find ways to cut back. Offices use a lot of supplies that are difficult to recycle…but the word “difficult” does not mean impossible.

How to Recycle Office Supplies and Safe Money


recycle office supplies

If you’re trying to introduce recycling initiatives in your office, start by setting a budget. It doesn’t have to be a large budget to make a difference (and remember, most recycling expenses will pay themselves off), but you are going to need some startup cash. Then, try doing the following three things to get started.

Start with Paper

When offices get audited for their paper usage, it’s often shocking – we use way more paper than is necessary, especially in the technological age. Switch to using electronic copies where possible, whether it means e-mailing instead of faxing, setting up an electronic billing cycle, or using direct deposit instead of physical paychecks. Then, make sure that all paper used in the office is recycled paper – not just printer paper, but toilet paper, paper towels, and paper dinnerware, too. Eliminate disposable coffee cups in favor of ceramic mugs if possible; you can get a few for a dollar at the thrift store! Also, stop using colored paper, manila folders, and other types of paper that cannot easily be recycled.

Then with Electronics

Find ways to make your electronics less wasteful. One good place to start is to use rechargeable batteries for things like digital cameras and projectors – batteries are difficult to recycle. Then, try buying re-manufactured products when possible. Micro Solutions Enterprise is an example of one company that remanufactures toner for printers, but there are many companies that sell aftermarket electronics and accessories. If you distribute cell phones to your employees, try getting refurbished phones; people often get rid of phones before it’s necessary, so these are cheaper and less wasteful.

Then with Hard-to-Recycle Items

There are a lot of items used in the office that seem difficult to recycle, but hazardous to throw out, such as Sharpie markers, tape dispensers, and electronics. Try getting on board with a company like Terracycle, which allows you to send these items to them so they can properly recycle and/or dispose of them. You’re recycling what you can, while making sure that anything that can’t be recycled is making it to the right place. You’d be surprised if you knew the number of things that you throw out on a regular basis, like certain food wrappers, packages of cleaning supplies, and glue packaging which can easily be reused to eliminate waste.

Claudia is an environmental entrepreneur and recycling expert who enjoys traveling and experiencing different cultures. She’s fond of discovering different techniques that business can use to recycle office supplies, even on a low budget. She writes frequently on TechAtLast. You can stay subscribed to get more of her.
Categories
Business Information and Communication Technology (ICT) Marketing Social Media

Complete guide to unleashing the power of social media on your business

Where is the business market online? The answer is Social Media. People interact on social media, and they talk about the business and its brand image on social platforms. The small businesses need to be listening in on these conversations. Most small businesses have not invested in a social media strategy. They are missing an immense opportunity to connect with their consumers and build a network of dedication for their fans, friends, and clients. The modern world is increasingly connected through digital media. Social platforms have changed the manner and speed at which communication takes place. This has resulted in a change in the way business, and especially the marketing aspect is conducted online.

Online social media allows the business to integrate their marketing programs and relationship building strategy through the creation of compelling online content.

The most common mistake that small business owners make is allowing themselves to be sold a lie that the concept of social media marketing is nothing more than creating social media profiles. This is the work of questionable agencies and dubious experts who have realized that they can cash in on the ignorance of small business owners.

A small business owner should be wary of agencies and experts that try to sell them an idea that creation of social media profiles and accounts for their business is the way to generate leads in new business. The truth is that social media truly is a powerful way to generate new leads and increase the sales volume of the business but this only holds when done right. The process is not as simple as most small businesses have been led to believe. There is more to this process than just the creation of profiles on social media and the occasional postings on these platforms. Small business owners need to realize that the level of investment they make into social media is proportionally tied to the level of success that they will achieve.Social media For Business

Here are some of the main challenges that small business owners face when they decide to engage on social media.

1. Lack of time to engage properly on social media platforms

For small business owner, social media is just another in a long list of activities that they are expected to undertake for the well being of their business. They are also expected to do this with the small number of employees that they have at their disposal. They lack the capital and resources to find someone to handle the social media aspect of their business on a full time basis. This leads to a scenario where the few workers that they have at their disposal are expected to multitask. The result of all this being that the social media aspect suffers neglect and does not end up adding any value to their overall business performance.

2. A wealth of social media platforms they need to engage into

 There is a plethora of social media platforms in the online space that businesses need to engage into. This compounds the already dire situation created by the lack of time and manpower. In any case, the number of available social media platforms is set to keep increasing as time goes by. While it is clear that social media platforms such as Facebook and Twitter lead the pack in terms of user numbers, there are also other social media sites out there. These alternative social media platforms such as Foursquare, Yelp, LinkedIn, and the like also have something to offer to the business. The problem is that most small businesses are confused about what strategies they need to employ on these platforms if they are to achieve any success.

3. Inability to measure the impact of social media on their overall business performance.

Small businesses are unaware that there are tools that they can use to gauge the value of social media to their business accurately. This creates a situation where they are reluctant to invest in social media as they are unsure of the actual value this is going to bring into their business.

4. Lack of awareness of the tools and services that make social media work well for a small business.

Small business owners are unaware that there are tools and services that handle such aspects of social media as monitoring and management. They are, therefore, unlikely to invest in something as useful as a social media command center. This is a software approach that integrates the various services and tools that will be operational on social media simultaneously. A good example of such a suite is Hootsuite. The command center will also handle metrics of social media activity.

5. A lack of understanding of how to use social media. 

Small businesses have a challenge when it comes to understanding social media and acting on the information put there by their consumers. While they do see the immense amount of information in terms of feedback and consumer behavior that is available on these platforms, they are unsure of how they should respond to or act on it. They, therefore, find themselves surrounded by a pool of information that they are unable to take advantage of in any useful way.

What small business owners need to understand is that social media is a long term investment. You need patience if you are going to build relationships and networks on social media that are going to be of any benefit to your business. Social media as a tool for business growth mainly focuses on creating useful relationships and networks. Just like in real life, this is a process that takes time and is not likely to yield any quick and easy results for the business. The business must slowly cultivate the relationships and networks on social media platforms by taking the time to engage with their potential market. This calls for connecting, building loyalty and trust, responding to customer queries, and providing feedback to the consumer.

So what should small business owners be doing?

  1. Use social media to highlight the location of the business: 

    According to statistics by Google, most consumers use social media to find local businesses. This calls for the business to invest in online content, social engagement, and referencing that will highlight their local presence and build a brand trust.

  2. Start thinking of social media as the online representation of their businesses: 

    Consumers engage each other on social media about businesses. The business must, therefore, start considering their online presence as an extension of their actual business. With Geo-targeting of businesses on the rise, thanks to sites as Yelp and Foursquare, what consumers say about your business online reflects on its performance much more than they may realize.

  3. Cultivate patience when using social media platforms: 

    Success on social media is not an instant thing. You have to invest and give the investment time to grow and start showing fruits. In order to balance the wealth of social sites out there, choose the ones that are most useful to the type of business you run. Then start with one and add another as you master the first one. As you add, make sure that you integrate them to ensure that you do not focus on one too much to the detriment of the others.

  4. Monitor social media metrics: 

    Learn the use of analytics and metric tools to keep you engaged on social media. Use tools such as Google Alerts to keep yourself informed of what consumers are saying online about your business. Engaging consumers on social media call for responses to comments and feedback so make sure that this aspect is also covered.

  5. Learn the value of automation of social media activity for your business: 

    It is necessary to acknowledge if someone leaves feedback or appreciates your service. This becomes even more crucial if they leave a negative comment. The customer feels valued, and this is vital to success of your business.

Do you have any other social media marketing tips for business/brands to share? I will be looking forward to them in the comment box below. 

Categories
Apple iOS Information and Communication Technology (ICT)

Five projects that will shape the future for Apple

Apple has been the golden boy of the tech industry for many years. Consumers across the globe fell in love with the brand and every one of its latest products has been an overwhelming success.

In recent years, the company arguably changed the face of the music industry as well as sparking worldwide demand for a tablet computer. Profits soared – and it appeared as if no-one could stop it.

However, the next couple of years remain critical for the brand. Profits are down, Tim Cook’s leadership is being questioned and consumers and wondering what is going to be the next big thing. Here are five projects which could potentially shape Apple’s future.

iWatchApple iWatch

Although the release date, the price and many other details are being kept under wraps, it appears as if the iWatch will be Apple’s next big release.

Rumours suggest that the watch will have bluetooth technology allowing it to connect to the iPhone so that users can perform certain actions without having to get their phone out of their pockets or handbags.

There is talk that Apple is struggling to finalise the design, but this could well be the product that cements its place at the top of the tech mountain.

iOSApple ios 7

The latest version of the iPhone, iPod and iPad operating system will be a dramatic shift from previous iOS models. It has been hailed as the biggest iOS update since the iPhone was released.

Rumoured new features include a control centre that lets you control every important aspect of your phone from one screen, improved cloud connectivity that lets users share media between any iDevice and a whole load of new gesture controls.

The battle to regain the smartphone market

There was a time when Apple was dominating the smartphone market. In fact, the iPhone was arguably the device that kickstarted the smartphone revolution.

Since then though, Samsung has taken its crown. In the first quarter of 2013, Samsung sold 70.7 million smartphones (an annual improvement of 61 per cent) compared to Apple’s 37.4 million iPhones.

It may take more than a small update with iOS7 to wrestle this dominance away from the Japanese company. It will be interesting to see what’s up Apple’s sleeve.

Apple HDTVApple HDTV

As with most of its new products, details surrounding the new Apple HDTV are scarce. The main headline-grabbing rumour is that Apple is working on a feature where viewers can pay to have adverts completely removed from broadcasts. This money will reportedly go straight to the advertisers themselves. It’s certainly an interesting concept worth keeping an eye out for.

Marketing to the CIO

CIOs have more or less had Apple products thrust upon them, following the increasing popularity of BYOD (Bring Your Own Device) schemes in the workplace. For now, it remains the tech provider of choice for consumers, even if not for the enterprise. This article makes a great argument for why Apple needs to make better friends with the IT department.

As you can see, there’s plenty to get excited about for the future at Apple. It will be interesting to see how it all turns out.

Hardsoft Computers is a authorised suppliers for Apple, Lenovo, Toshiba, HP, Fujitsu and Sony. We install hardware and support businesses with our own team of on the road engineers. 
Categories
Business Information and Communication Technology (ICT)

Emerging trends that may change the future of eCommerce

Ecommerce is one of the greatest products to be developed by the online world. It has shaped the retail industry and has changed the way consumers source their products and services. As an industry, e-commerce is coming to terms with the reality that change is the only constant part of life. Ecommerce is a vital tool for the retail industry and the trends predict that this will increase in the future. This is because it is becoming more accessible and the use of e-commerce websites is increasing all over the world. Some pundits predict that soon the sale volumes generated online will far surpass those of brick and mortar stores. This is not so hard to conceptualize, given the success that online retailers have experienced lately.

In order for e-commerce to achieve this potential, it will be forced to change and innovate to deal with the changing market environment. The innovation that they undertake as an industry is going to define what possibilities arise from the consumer relationship with the online retailers. The idea is to build an efficient and mutually beneficial relationship between the customer and themselves. The popular eCommerce brands are coming to the realization that consumer behavior is not the only essential ingredient of a strong online retail formula. Online retailers, with a long term outlook, can no longer rely on quantity and quality tendencies to fuel their growth.

Here are some of the emerging trends that shape the future of eCommerce:-

Online Retailers - The emerging trend and the future of eCommerce in influencing online shopping experience
Online Retailers – The emerging trend and the future of eCommerce in influencing consumer’s online shopping experience.

1. Personalization of the consumer experience

Online consumers want a personalized shopping experience. The online retailers are providing this by gathering relevant information about their consumers. This allows online retailers to create a personalized and customized online shopping experience for their consumers. Studies done on eCommerce have shown that the future of this trend is geared towards an increase in personalization.

2. Cross channel integration of the consumer experience

The online consumer should be able to have a shopping experience that integrates different channels. This makes online interaction far more interactive and appealing to the consumer. The idea behind this trend is to increase the immersion in a brand that the online consumer gets. The consumer will also be able to combine their online shopping experience with a mortar and brick shopping experience if they so desire. A physical store for an online retailer has to keep track of their inventory and looking at logistics companies may be necessary. The integration of multi-channel opportunities into the online shopping experience is designed to provide a holistic feel across various channels. This is essential to building consumer loyalty. It has also helped to ensure that logistical issues with inventory are handled in real-time quite easily.

3. Mobile commerce

The future of electronic commerce seems to be intertwined with mobile computing. This has led to the creation of a new online retailer buzzword m-commerce. This trend is driven by an increase in mobile devices in the form of Smartphones; these devices have been a boon to the market in two ways.

First, consumers are able to install useful apps from online retailers. These apps allow them to do their online shopping with even greater ease and convenience.

Secondly, these mobile devices have led to the creation of responsive web design which has allowed the mobile user to interact in a more effective manner with the eCommerce website. This is because it allows the webpage to respond to the size and capabilities of the screen of the device the consumer is using. This allows the online retailer to deliver a consistent experience across all the range of devices in the market. In order to respond to the needs of the market, eCommerce will need to place a greater focus on the possibilities offered by m-commerce as this is a growth market. Mobile devices have greater market penetration and, therefore, are set to become a bigger market.

4. Reliable scalability

An online retailer is only as reliable as the backend systems they use to deliver products to the consumer. Online retailers are quickly learning that the inefficiencies and weaknesses on the back end system are limiting their ability to grow. Irrespective of the quality of their products, their ability to give low prices and all other aspects of their online strategy, the retailers will fail if they can’t deliver. This has seen the trend shift focus on the reliability of their back end systems. They need to be able to deal with future growth. Their ability to scale up and meet expectations will be a key factor in their growth.

5. Upgrading the online experience

The online shopping experience has been quite cut and dry. It has primarily been a set of electronic catalogs and a button that initiates a sale. In order to keep the consumer interested, online retailers are going to have to upgrade their shopping experience. This will be done by incorporating the feedback and suggestions that the consumers provide. They will also seek to integrate social media aspects into the overall experience. These schemes are necessary if they are to achieve consumer lock-in.

6. Re-marketing approach

This is an approach where the online retailer makes sure that the consumers not only see the product but are made to develop an interest in it. The interest is created through repeated exposure to the marketing strategy the online retailer is using. The idea is that once the consumer has been introduced to the product, repeated exposure to the same will help build their interest in it. This has been seen to be highly effective, especially in cases where the consumer has abandoned their cart after selecting the product. Strategically placed ads and marketing information on the internet is used to get the consumer to buy the product.

7. Interactive product displays

Images, while effective, are not the best way to get the prospective consumer to check out the product. They are not particularly effective where the consumer is interested in the functionality, design elements, and aesthetic appeal of the product. This is why the trend is edging towards giving the consumer a more interactive display of the products. They can use interactive images, showcase videos, and product use demonstration videos. These provide better value to the consumer. They are also more convincing than text and images.

8. Loyalty programs

It is all about locking in the consumer. It costs much less to lock in a consumer than to go looking for one. The cost of advertising and marketing is high, and the results can be good; however, creating brand loyalty is a sure-fire win for the online retailer. The online retailer must provide the consumer with incentives to make them a regular. The loyalty programs are being used to create a hassle-free shopping experience, give consumers rewards, free shipping, and other incentives to lock them in. With a wealth of online retailers out there and most offering similar products, turning a customer to a lifetime member is the best way to stay in business.

9. Customer service

The interaction point for the online retailer and the consumer is the delivery of the products they have purchased. An online retailer needs a good delivery network in order to fulfill the expectations of their clients. Online retailers are now focused on the same day deliveries, delivery programs, and shipping clubs.

10. Addition of a human touch

As previously stated, the online retail business is quite cut and dry. Online retailers will be seeking to give it a human touch using innovative web technologies in order to better the overall experience of interaction with their business.

Conclusion

Ecommerce is a vital tool for online retailers in the online marketing industry and the forecast predicts that this will increase online shopping experience in the future. These ten aforementioned emerging trends will help set your business ahead.

Categories
Themes Web Development & Design Ideas Web Hosting

10 Pointers for how a Company should undertake a Web Design Project

Every company needs a professional and well designed website if it is to succeed online. This means that it needs to initiate a web design project. The company has to make the right set of decisions in order for this project to be successful. The web design project is going to act as a platform for the company to undertake marketing, branding, social media interaction, and other crucial aspects of online business. The best way to achieve success in a web design project is to create a set of tasks that need to be accomplished in phases to enable them to achieve what they need to.

Some of the tasks that the web design project needs to cover are; content, tactics, SEO, online marketing approach, and branding among others. This means that there is a need to create a multi-tiered approach to web design in order to have a real chance of success. The business must keep in mind that this is an investment and, therefore, return on investment should be the guiding principle.

A website’s success can be broken down into such aspects as web traffic, consumer engagement, social media integration and increased interaction and sales conversions. The objectives of the execution framework for the web project should use these as a measurement of success. In order for the business to succeed, there are a number of pointers that they can use in creating their web development execution plan. These will serve as a guide on what needs to be done.

Pointers for Web Design Project

Web Devevelopment Project

I. Project inclusivity

The company must identify who are the players in the project, as opposed to who the spectators and stakeholders are. The spectators are the target audience, and they determine what the company needs to do. The stakeholders are the people who are expected to benefit from the project in the fulfillment of their goals and objectives, for example, the employees and board of directors. The players are the people who are directly involved in the project. Identifying which individual falls into which category enables the business to include them in their respective roles in the project.

You need to identify what the expectations of each category are. This should include what they are expecting from the project when it is completed. Gauge what they feel is missing, and what they would like to see done. Have them explain to you the functional and aesthetical features that they would like to see incorporated into the project. It is necessary to address all of these issues in order to determine the capacities that the users expect from the site. This will help you to determine a direction and scope for the web project. The easiest way to do this is to use a questionnaire.

II. Define what audience you are targeting

Your audience determines what your web project should produce. Audience research has been made quite easy to accomplish when you use tools such as Experian, Google Analytics, and Nielsen. This information will help you to define what the finished result of the web development project should look like. The finished website must not only appeal to the viewers, but needs to provide functionality also that enables you to convert them into consumers. The audience will also influence such fundamental aspects of the website as the layout, feel, and content, tone of copy, design, and social media integration that you will need to use. They will also define the kind of calls to action that will be most effective in the final design of the page.

III. Create Execution plan

An execution plan helps you to figure out what elements will be incorporated into the web project. It is a guideline of the process that breaks it down into a series of stages that can be accomplished in sequence. It needs to be designed according to the scope and capacities that you select to include in the finished project. In the execution plan, you assign roles to different areas and a supervision method for the project. You also need to incorporate milestones or achievement markers that can be used to measure progress. Ensure that you have a section that details the resources you will need for the project.

IV. Create budget

In the planning phase, you discovered what resources and capacities you will need in order to execute this project successfully. You now need to create an allocation budget for these resources to ensure that resources are utilized responsibly. This is especially more relevant where the project involves outside parties such as professional web design agencies and online marketing agencies. Ability to operate within the budget is tied to the ability to succeed on the project.

V. Designate progress measurement tools that you will use

You need a series of benchmarks or milestones that you will use to monitor the overall progress of the project. These should be designed from the plan that you created for the project. You must designate key performance indicators for every step of the process. This will enable you to take corrective action where it is needed.

VI. Select a hosting service provider

Your website, when ready, will need a hosting service provider. This is how you publish the website to an internet server. This is not an issue if you are planning on hosting the website on your own servers. Just make sure that your servers are able of handling the web traffic and bandwidth needed for the website. You need a reliable network connection and a stable server for hosting, so choose wisely.

VII. Create content

Content in all its forms is the most valuable part of the website. Without it, the website is nothing but a beautiful piece of web design art. You must have an editorial guideline for how content for the website will be created. The content must be designed to enable the execution of business objectives, brand imaging, communication strategy, social media integration, and marketing needs, to mention just a few. Good content will guarantee you success online, so make sure that you make the right investment in content creation.

VIII. SEO optimization

Your website must be optimized for the search engines. This is how consumers will be able to find the website. Search engines check your SEO optimization in order to determine the overall search engine ranking of your website. You need to have metadata on the pages to enable the search engine crawlers to read the pages effectively. You also need to build back links between your website and other websites in order to increase your website’s visibility. You need to create a conversion funnel path for the business website.

IX. Google web tools

Web Design Projects planning

Google has a number of tools that you need to familiarize yourself with for the success of your website. The first is Google Webmaster, which monitors website activity in terms of viewer click through rates and page indexing by search engines. The second is Google Analytics, and this will provide you with information as to web traffic and the origin.

X. Monitor and evaluate

The launch is just a new beginning for your website. You need to monitor and evaluate its performance. There are a number of key aspects that you need to ensure are operating within the desired targets, such as marketing and social media interaction campaigns.

This post is shared by Mayank Kaushik, Business Manager from RiaEnjolie.com. RiaEnjolie offers high-impact small business Websites as well as eCommerce Website development to help grow your businesses. You may follow them on twitter @RiaEnjolie 

Categories
Cloud Computing Technologies and Resources Information and Communication Technology (ICT)

Reasons why you should back-up your important files!

How to protect the data on your laptop

Hard drives should never be relied on 100% and Google has indexed 150 million results of people complaining about hard drive failure and of course tips on preventing hard drive failure. However, even if hard drive failure occurs, there are certain measures you can take to prevent your data from being lost. Not only that, through these methods that I’ll be listing, you’ll be able to  protect your hard work from thieves or people who generally want to do harm to your computer for financial gains and in some cases for fun.

Cloud Back up: Will Your Next Backup Be In The Clouds?

Ways to protect your data from hard drive failure

Back up your data on the internet

BACK THEM UP. It can’t be any simpler than that. USB, extra hard drive, Google Docs, cloud hosting services… anything… back it up.

According to TechCrunch, over 400 million people are using cloud storage services and so should you! There are fantastic cloud storage services that are free and whilst most of the cloud storage services limit you to 5GBs of storage these same services will allow you to upgrade for a small monthly fee. You can store your photos, files, music, anything of importance and you’ll be able to access that data anywhere in the world that has internet access. Even if your hard drive fails, don’t let it fail you in exams when you have to submit papers or have strict deadlines. In most cases cloud storage services are free, reliable and extremely useful. I can’t think of a reason to not be using cloud storage; it’s the future!

Here are a few free cloud services where you can back up your data:

Setup a password for your computer’s users

I know a great deal of people who have not secured their computer’s operating system by adding passwords to their Windows user accounts. Do not be lazy. There is a reason why that option exists in the first place and this option should be mandatory. It’s a step that prevents hackers from executing malicious files on your laptop/computer and from gaining access to pertinent system files that could cause your operating system to fail. Additionally, it’s just good practice to protect your files and other data by having a password in-place, so it can’t be stolen and be used by anyone else. You can add a password to your users by going to Control Panel > Add or Remove User Accounts > Make changes to [username]’s password.

Insurance

Whether your laptop has been stolen or whether your break it, contents insurance is a good back up plan. I’ve actually been in that situation where my laptop was stolen and taken from my very control from the boundaries of my dorm room. Luckily I had content insurance and I was given enough money to buy a brand-new laptop. This came at the cost of only £120 for the entire year. While that might seem a little steep, it won’t be steep when you suddenly find your laptop missing. There are, of course, cheaper options and I would encourage students to shop around and to get the best deals before committing to the first insurance deals you find on the internet or on the High Street.

Windows updates

Microsoft makes hundreds of varying updates to its operating systems that it has out there in use on a mass scale. They have to make constant updates as it’s the mainstream operating system and with this popularity comes the millions of hackers and script kiddies who will try and take advantage of any loopholes and cracks in the Windows operating system. And, while it’s a pain to have automatic updates on, it’s recommended and it doesn’t take long for an update to install.

Finally

Be vigilant.  If you hear a noise coming from your computer, or if you think your computer is about to explode, get someone to look at it. I’d also recommend that if you have a laptop to buy a laptop cooling pad. They cost around £9.99 and can be bought on eBay, Amazon or even on the High Street in places like Maplin and Argos.

By Jonathan Jones – blogger and technology enthusiast

Categories
Information and Communication Technology (ICT)

Top Tips for Choosing a CCTV System for Your Home

CCTV system has come a long way to stay and today’s internet protocol-based systems offer a wealth of functionalities for recording and remote monitoring of premises.

CCTV technology has come a long way in recent years and today’s IP-based systems offer a wealth of capability for recording and remote monitoring of premises. But what are the key factors you need to consider when installing a new system? Here are some of the important questions you need to ask yourself and your supplier before installing new CCTV system at your home or office location.

Surveillance IP camera, also known as CCTV system camera

What is CCTV System for?

Before you start it’s important to sit down and think about why you want CCTV. What suits your neighbors or other businesses in the area may not be right for you.

Do you have a specific purpose in mind? Perhaps to deter intruders or to monitor access to a certain part of your property?

You then need to consider how often you’re going to access the recorded footage, how long you need to keep it and what image quality you require. All of these will help define the type of system you need.

CCTV System Equipment Basics

A CCTV system at its most basic consists of a camera and some form of recording apparatus. Traditionally these have been hard-wired together using copper cable, but today it is more common to use IP technology to transmit the pictures from the cameras over the Internet to a central monitoring or recording location. The big advantage of this is that it makes it much simpler to add extra cameras or relocate parts of the system as required. It also means that you can monitor several different sites from a single location.

Images are usually stored on a computer or digital video recorder (DVR). This allows you to record multiple channels simultaneously. Most systems use some form of image compression technology which allows you to store larger amounts of footage at the expense of some minor loss of image quality. Because the recording system is attached to the Internet you can check on it from anywhere, so you could keep an eye on your home whilst you’re away on holiday for example. Digital recording also means no loss of quality over time.

Camera Types

If you’re looking for CCTV cameras, you can find a great choice in South Africa has plenty of suppliers to choose from. There are various different types of camera available for indoor and outdoor applications. You may choose a fixed camera to watch a specific location such as a doorway. Alternatively, you could opt for a moving camera that can be programmed to sweep a particular area automatically or be controlled by an operator. For indoor use, you may opt for a wide-angle camera that can cover a large area even though it’s fixed.

Quality is important too. Low-resolution cameras are cheaper but if you require good quality footage it’s worth investing in more expensive kit. You could always go for a mix of kit with higher resolution equipment to cover important areas.

Adding motion detectors allows the camera to respond to movement and begin recording when someone enters a particular area. You might want to think about cameras that can record audio too. It’s possible to incorporate a speaker too so that you can play a recording or have an operator speak to intruders to warn them they’re being watched.

Integration

For a more sophisticated option, it’s possible to integrate your CCTV with other security systems. You can link cameras to an alarm or to a door entry system, for example, to begin recording when the system is set or the door is locked for the night. You could also choose to record for a few minutes, such as each time the door is opened in order to monitor staff access to secure areas.